Press Releases

Grand Traverse Pavilions Announces 2017 Concerts on the Lawn Line-up and Sponsorship

Traverse City, MI – February 1, 2017 – Grand Traverse Pavilions and Title sponsor Serra Subaru of Traverse City are pleased to announce the artists slated to perform in its summer Concerts on the Lawn series.  This year’s series will feature a line-up of 14 concerts. Concerts are Thursdays at 7 PM and include a wide variety of musical genres.

The series will start June 1 with the neXus Band, their first time performing at Concerts on the Lawn. Past performers returning for this year include May Erlewine, The Gordon Lightfoot Tribute, Jetty Rae, Miriam Pico, Peter, Paul & Mary Remembered, K. Jones and the Benzie  Playboys, Grand Traverse Pipes and Drums, Bay Area Big Band, and Rob Bolin. Other new artists playing this summer include Oh Brother, Big Sister, Rebooted, Dan Fogelberg Tribute and The Backroom Gang.

Held on the Grand Lawn of the Grand Traverse Pavilions Campus, the outdoor concerts are family friendly and free to the public. Guests are encouraged to bring their own chairs or blankets for the hour long performance.  Concessions open at 5:30 PM, offer a picnic style menu and for desert Moomer’s ice cream. “It’s a great, family friendly evening for the public, our assisted living and long-term-care residents along with their families,” says Kory Hansen, Administrator/CEO. “We are proud to share this amazing space, great food, and an exceptional line-up of regional artists with the community.”

For the first time, this year’s series features a Title sponsor, Serra Subaru of Traverse City. Mike McFarlan, General Manager of Serra Subaru of Traverse City shared “Subaru has a proud history of supporting local charities and family friendly community based events.  The Grand Traverse Pavilions Foundation offered us the perfect opportunity to show our appreciation for our customers and our community by supporting this free summer concert series.  We hope everyone will come out to enjoy an evening of free music and togetherness, which is core to Subaru’s values.”

Serra Subaru joins Headliner sponsors Comfort Keepers, Fifth Third Bank, Prout Financial Design, and Floor Covering Brokers along with media sponsors Midwestern Broadcasting and the Record Eagle newspaper. Additional sponsorship opportunities are still available to interested local businesses.

“We are very excited to partner with Serra Subaru as our Title sponsor this year,” says Deborah Allen, Executive Director of the Grand Traverse Pavilions Foundation. “Our sponsors help cover the musician fees and promotional costs so that we can provide this multi-generational celebration of music for our residents, their families and the community.  We simply could not continue to offer this free series if not for our committed sponsors, many of which return year after year. ”

Proceeds and goodwill donations received during the concerts will go to the Grand Traverse Pavilions Foundation and the Power of PACE Capital Campaign. PACE, the Program of All-inclusive Care for the Elderly, provides comprehensive care for nursing home-eligible older adults so they can remain living safely in their homes and communities.

For a full listing of concert dates and performers check out the events calendar at http://www.gtpavilions.org/2017-concerts-on-the-lawn.  Like us on Facebook at facebook.com/grandtraversepavilions/ to keep up with the latest events at Grand Traverse Pavilions.

About Grand Traverse Pavilions
Grand Traverse Pavilions is the region’s first and only nonprofit continuum of care. Providing services for more than 300 residents and 100 daily program participants, Grand Traverse Pavilions is a community of caring and innovation primarily serving our region’s low-income seniors. The Grand Traverse Pavilions Foundation is working to bring PACE, Program of All-Inclusive Care to northern Michigan as the next level of service in that continuum.  A recipient of the Governor’s Quality Care Award, The Pavilions is owned by Grand Traverse County and governed by the Grand Traverse County Department of Human Services Board.

###